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Behind The Brand

Looking back on 2019 and forward to 2020

2 MINS

As the festive season draws in and 2019 draws to a close, we reflect on some of our highlights of the year.

Qamar Anwar, managing director, December 24, 2019

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Behind The Brand

Trustpilot names First4Lawyers winners for its multi-million pound “Second to None” TV adverts

1 MIN

First4Lawyers has been named winner by Trustpilot for its TV advertising campaign in Trustpilot’s competition to find great adverts and marketing materials that feature Trustpilot ratings, stars and/or reviews.

Andy Cullwick, head of marketing, November 18, 2019

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Behind The Brand

Meet the team - Peter Sweeney, business development manager

3 MINS

We catch up with Peter Sweeney in our business development team. Peter has a wealth of experience in the legal sector, having been a criminal defence lawyer for ten years and then spending over 20 years in Legal IT and software-related industries, before joining First4Lawyers in August 2016. This blend of experience means Peter is perfectly placed to help firms develop and understands the pressures they are under.

Helen Spivey, senior marketing communications manager, October 28, 2019

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Behind The Brand Industry Updates

First4Lawyers in the media: October 2019

1 MIN

We look back at First4Lawyers media profile over the last few months, including our regular column in Claims and articles that featured in The Times, the Law Society Gazette, Claims and Legal Futures.

Helen Spivey, senior marketing communications manager, October 25, 2019

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Behind The Brand Industry Updates

First4Lawyers Shortlisted at the 2019 Personal Injury Awards

1 MIN

First4Lawyers have been shortlisted at the 2019 Personal Injury Awards for Claims Management Company of the Year.

Qamar Anwar, managing director, October 04, 2019

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Behind The Brand

First4Lawyers launches multi-million pound “Second to None” TV advertising campaign

2 MINS

The “Second to None” campaign reflects the quality of First4Lawyers’ multi-award winning brand, high standards of customer service and its values.

Qamar Anwar, managing director, August 12, 2019

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Behind The Brand Thought Leadership

Behind the scenes – How we made our TV adverts

5 MINS

We've just launched our biggest ever TV advertising campaign in our history, but what does it take to pull together such a project? Our head of marketing, Andy Cullwick, explains...

Andy Cullwick, head of marketing, August 11, 2019

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Behind The Brand Thought Leadership

Working with the UK’s most seen legal brand…we’re big on results

2 MINS

Becoming the UK's most seen legal brand is about much more than just one element of marketing. We look at our entire marketing mix to ensure that we are leveraging every opportunity to be seen by the right audience.

Andy Cullwick, head of marketing, August 08, 2019

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