When it comes to winning new clients, the art of conversation isn’t dead, but it’s quieter than it used to be, says Andy Cullwick, Director of Marketing at First4Lawyers. He shares his insights into the perfect customer journey.
Read more‘It’s a marathon, not a sprint’ and other things to remember when building a brand.
Read moreLydia, director at Graystons Solicitors, discusses her experience of being a medical negligence solicitor and the SCIL Scheme.
Read moreWith radio seemingly undergoing a revival, could taking to the airwaves prove a more cost-effective way to boost your brand?
Read moreMore than a third of law firms have had to “substantially” change their business model to cope with the fixed costs rollout, our ‘State of the Market’ survey found.
Read moreHere, Paul reflects on AvMA's work, the growing demand for its services and what healthcare providers should be doing to support patients when things do go wrong.
Read moreWith the huge leaps that artificial intelligence, and in particular ChatGPT, has taken over the last 12 months, we’d all be forgiven for thinking we were about to be automated out of a job.
Read moreHere, Elena explains what inspired her to take the leap from lawyer life and what firms could be doing to boost their online presence and better connect with consumers.
Read moreResearch by First4Lawyers has revealed that many law firms are deciding not to deal with lower-value road traffic accident claims due to whiplash reforms.
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