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Industry Updates Thought Leadership

Is it Time to Tune Back Into Radio Marketing?

ESTIMATED READ TIME: 3 MINUTES

With radio seemingly undergoing a revival, could taking to the airwaves prove a more cost-effective way to boost your brand?

Andy Cullwick, Head of Marketing, March 12, 2024

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Industry Updates Thought Leadership

State of the Market: 'Substantial' Changes to Business Models for Firms

ESTIMATED READ TIME: 3 MINUTES

More than a third of law firms have had to “substantially” change their business model to cope with the fixed costs rollout, our ‘State of the Market’ survey found.

Shelley Schubert, Senior Marketing Communications Manager, March 13, 2024

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Thought Leadership

Industry Expert View: Paul Whiteing

ESTIMATED READ TIME: 4 MINUTES

Here, Paul reflects on AvMA's work, the growing demand for its services and what healthcare providers should be doing to support patients when things do go wrong.

Shelley Schubert, Senior Marketing Communications Manager, March 13, 2024

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Industry Updates Thought Leadership

In the Media - Going Soft: The ‘Durable’ Skills You Need to Keep Your Customers Happy

Estimated Read Time: 3 Minutes

With the huge leaps that artificial intelligence, and in particular ChatGPT, has taken over the last 12 months, we’d all be forgiven for thinking we were about to be automated out of a job.

Andy Cullwick, Head of Marketing, December 12, 2023

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Thought Leadership

Industry Expert View: Elena Manukyan

ESTIMATED READ TIME: 4 MINUTES

Here, Elena explains what inspired her to take the leap from lawyer life and what firms could be doing to boost their online presence and better connect with consumers.

Roxanne Chapman, Marketing Executive, December 08, 2023

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Industry Updates Thought Leadership

Half of Legal Firms Wave Goodbye to Whiplash Work, Our State of the Market Survey Finds

ESTIMATED READ TIME: 3 MINUTES

Research by First4Lawyers has revealed that many law firms are deciding not to deal with lower-value road traffic accident claims due to whiplash reforms.

Roxanne Chapman, Marketing Executive, December 04, 2023

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Industry Updates Thought Leadership

In the Media - Law Firms “Failing to Respond” to Consumer Enquiries

ESTIMATED READ TIME: 4 MINUTES

Law firms are losing business by failing to get back to potential clients, with as many as one in five enquiries going unanswered, new research shows.

Roxanne Chapman, Marketing Executive, September 21, 2023

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Thought Leadership Industry Updates

In the Media - No One Available to Take Your Call? Why Businesses Are Losing Potential Customers

ESTIMATED READ TIME: 5 MINUTES

Andy Cullwick, our head of marketing, discusses why law firms are losing potential clients.

Andy Cullwick, Head of Marketing, October 13, 2023

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Industry Updates Thought Leadership

In the Media - Slow Recovery or the New Normal? What’s Next for the PI Market

ESTIMATED READ TIME: 3 MINUTES

Discussing if the PI market is currently slow or if this is to be considered the new normal, Andy Cullwick, our head of marketing explains.

Andy Cullwick, Head of Marketing, September 27, 2023

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