News & research

Andy Cullwick, head of marketing, provides a comprehensive breakdown of commonly used marketing lingo and what the terms you may have often heard actually mean.

Andy Cullwick, head of marketing, April 12, 2021

As an industry, there’s been a huge focus on customer experience over the last few years, and rightly so. In May, Google's latest algorithm change will focus on page experience in a bid to improve the customer experience for the end user. In his latest blog for Insurance Claims, our head of marketing Andy Cullwick looks at how the changes will impact websites and what you need to be prepared for.

Andy Cullwick, head of marketing, April 14, 2021

As well as writing for users, you’ll have to make sure you’re offering up what search engines are looking for to rank well and get discovered.

Carrie Tennick, senior digital content specialist, April 15, 2021

FAQs can offer an array of benefits to a website, making them a significant part of its presence.

Carrie Tennick, senior digital content specialist, April 22, 2021

Qamar Anwar, managing director comments on the upcoming parliamentary debates on the draft regulations for the whiplash reforms.

Qamar Anwar, managing director, April 26, 2021

In the second in our series on building trust with your site users, we’re looking at how your team members can be a huge resource to call upon.

Carrie Tennick, senior digital content specialist, April 29, 2021

In his latest blog for Insurance Claims, managing director Qamar Anwar revisits the purpose of the reforms and discusses some potentially positive news from the Parliamentary Under- Secretary of State for Justice around holding insurance firms accountable for ensuring consumers benefit, at least something, from the reforms.

Qamar Anwar, managing director, May 10, 2021

It can be crucial to explain your complex field of expertise in such a way that everyone can comprehend the details.

Carrie Tennick, senior digital content specialist, May 06, 2021

The end goal of your site is to get visitors to convert. So what do you do when you want to boost your conversion rates?

Carrie Tennick, senior digital content specialist, May 13, 2021